Email marketing

Succeed with targeted newsletters

At Besa Digital, we offer professional help in developing and sending newsletters that strengthen your communication with your customers. By combining Mailchimp and WordPress, we can create effective, automated and customized newsletters that increase engagement and build loyal customer relationships. With targeted content, we can help you keep your customers up to date while increasing your conversion rate.

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Why choose us as your newsletter partner?

Expertise and experience
We have years of experience designing and sending effective newsletters. Our team knows exactly how to leverage Mailchimp’s features and WordPress integration to create campaigns that get results.

Personalized solutions
With us, you don’t get standard solutions. We tailor all newsletters and campaigns to your specific needs and business goals, so you always reach your target audience with relevant content.

Results-oriented approach
We work hard to create measurable results through your newsletters. Whether the goal is to increase sales, improve customer loyalty or simply keep your customers informed, we customize the strategy to ensure you get the maximum benefit.

Our services

1. Mailchimp and WordPress integration: We take care of setting up the entire integration between Mailchimp and your WordPress website. This makes it easy for you to create and send newsletters and automatically add new subscribers directly from your website. We set up effective sign-up forms and pop-ups to help you build your email list.

2. Customized newsletters: We develop newsletters that are customized to your business goals and target audience. Our team makes sure the content is relevant, engaging and adds value for your subscribers. Whether you want to share updates, offers, events or news about your business, we create content that speaks directly to your recipients.

3. Automated newsletters: We set up automated workflows in Mailchimp to ensure that your newsletters are sent at the right times and to the right people. This can include automated welcome emails to new subscribers or follow-up emails based on previous interactions. Automation saves time and ensures that your customers receive personalized and relevant communication without any extra work on your part.

4. Designing newsletters that convert: Our design team creates professionally designed newsletters that reflect your brand. We make sure your newsletters not only look great, but are optimized for both desktop and mobile so your subscribers have a consistent and user-friendly experience – regardless of device. Visual design plays a big role in keeping the recipient’s attention and driving higher click-through rates.

5. Analysis and optimization: We help you understand how your newsletters are performing by providing detailed insights into campaign performance. We analyze open rates, click-through rates and conversions and adjust strategy to improve future campaigns. Our goal is to maximize the impact of your newsletters and ensure continuous growth in your customer base.

Ready to take your newsletters to the next level? Contact us today to learn more about how we can help you optimize your email campaigns and drive success through professionally crafted newsletters.

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Email marketing & newsletters

Why is email marketing an effective strategy for my business?

Email marketing is one of the most cost-effective and direct ways to reach your customers. It allows you to deliver personalized content directly to their inbox, often resulting in higher engagement and conversions compared to other digital marketing channels. You can measure the impact of your campaigns in real-time and customize your messages to maximize results.

Email marketing can act as a central part of your overall marketing strategy by supporting your other channels. You can use emails to inform about new blog posts, events or social media campaigns. In addition, emails can be driven by data and results so you can constantly improve your communication and increase the impact of your strategy.

What are the benefits of email marketing compared to other marketing channels?

Email marketing gives you a direct communication channel to your customers where you have control over the message and can customize content to individual recipients. Unlike social media, where algorithms can limit the reach of your posts, emails reach the recipient’s inbox directly. Furthermore, email marketing often has a higher ROI (return on investment) than other channels like social media advertising.

How can email marketing help build customer loyalty?

With email marketing, you can maintain a constant dialog with your customers by sending regular updates, offers and personalized messages. This builds trust and loyalty as your customers feel valued and informed. Automated emails, such as welcome messages and birthday promotions, also provide a sense of personal contact that further strengthens customer relationships.