Your digital business card
Your company’s social media is your online business card to anyone who visits your pages to learn more about your company and brand. That’s why it’s important that your social media strategy, visual identity and content leave your visitors curious and interested in your products/services from the very first visit. At Besa Digital, we have years of experience in helping small and large companies develop their own brand identity online to drive engagement and conversions across all channels.
Become a star on social media
Whether your ambitions are to create an online community around your brand or use your social media as an additional sales channel, we’re here to help. Together, we make your digital dreams come true through targeted content, engaging copywriting, and an effective social media strategy that ensures your content captivates your target audience. We help you develop exciting, engaging content that grows and converts on your channels – based on your wishes and ideas, of course.
Marketing on
Social Media
Social media marketing that helps you reach your goals
A strong social media strategy is not only important for your overall marketing goals. It’s also an important tool to use as a basis for measuring your progress and where you need to adjust to get the most out of your digital activities.
Through an effective social media strategy, we make sure that together we set realistic goals so you can see that your efforts are paying off. There’s also a basis to adjust if we don’t reach our goals. This ensures that you get the most out of our efforts and that your social media marketing delivers results.
LinkedIn is the world’s largest business-oriented social platform and has more than 2 million Danish users. LinkedIn advertising is therefore ideal for those who want to make an impact with targeted B2B ads. The platform offers great targeting options where you can segment by educational background, title, industry and much more. The catch is that LinkedIn advertising is more expensive than advertising on other social media platforms. However, it’s still a great platform to advertise on if your budget allows, as you can target very specifically with LinkedIn’s advertising tools.
In Denmark, more than 80% of the population has a Facebook profile that they actively use. It is therefore, without comparison, the most obvious social media to advertise on if you want to reach many users with your products or services. The platform also offers a wide range of opportunities to target your specific audience, whether it’s B2C or B2B.
Instagram has grown a lot over the years and provides companies with powerful opportunities for great visual exposure on the image platform. Many companies use influencers and micro-influencers on this platform to promote their products and services. Since Instagram is owned by Facebook, your ads on Facebook can also be shared on Instagram via. Facebook Business Administrator tools.
TikTok
TikTok has seen a rapid growth in popularity and usage and has positioned itself as one of the most trending social media platforms today. The platform allows users to create and share short, music video-like recordings that can make following a company fun and entertaining. TikTok offers a unique opportunity for companies to connect with their target audience in a fun and creative way, strengthening their brand identity. So if you want to join the latest wave in social media marketing, consider TikTok.